Friday, February 26, 2010
69% of Companies Focus on Twitter; 61% Have No Clue of Its ROI
This article makes a lot of sense to me. And, I agree that some companies are looking at social media's ROI in the wrong way. Brand awareness, not sales and donations should one of the first ways of measurement. Social media for marketing is not that unlike good old fashioned marketing...just waaaaaay faster. It opens the door for building relationships at warp speed...but relationships still have to be built. It's not a panacea for budget woes and I do think some companies look at social media as a giant silver bullet. http://amplify.com/u/246l
Monday, February 22, 2010
Saturday, February 20, 2010
How To View Live Weather Radar On Google Earth
So, you can now watch the rain hit your roof....from your laptop? Pretty amazing. Still waiting on an app that makes coffee and brings it to me in bed.....while I'm watching the rain hit my roof from Google Earth. :-) http://amplify.com/u/209u
Three Ways to Manage Your Attention with Facebook - The Steve Rubel Lifestream
Facebook is not my number one source for social networking but I do use is--a LOT. These are great tips for getting things under control...especially if you don't like gaming. http://amplify.com/u/2001
Social Media Etiquette: 6 Lessons Learned from Twitter Mistakes | Windmill Networking
Spamming is never a good thing...even if the product is wonderful. http://amplify.com/u/1zzg
Sunday, February 14, 2010
Top 25 web celebs according to Forbes - Holy Kaw!
Congratulations to Guy! He's certainly one of my online super heroes! http://amplify.com/u/1w6y
Monday, February 8, 2010
Sunday, February 7, 2010
10 Almost Unknown Google Facts
Google is misspelled? Go figure! I think it's too late for me to get used to Googol now. http://amplify.com/u/1s20
Saturday, February 6, 2010
patgermelman: Are You In A Twitter Funk?
My new Amplify friends inspired this post! Special thanks to Elle!! http://amplify.com/u/1ruq
Are You In A Twitter Funk?
In the interest of full disclosure and transparency; here are some things I learned along the way:
1. Brilliant tweets generally won't get you followers. One person's brilliant is another person's stupid.
2. Twitter is not a tiny little Facebook. People don't care what kind of shenanigans you got into in college or what five celebrities you think you most resemble.
3. People aren't into your own personal angst either. Save it for your mama.
4. Twitter isn't going to make you a millionaire overnight.
5. Twitter is an engagement platform for companies and non-profits. It's a way to promote your message and brand. It's a new way of marketing and that, in turn, does make money.
6. Twitter is not your personal cash cow (see number 4.)
7. Twitter is a high speed source of news. Real news or fake news or non-news depending on the news sources you follow. It's more rapid-fire than any other social media or networking platform. Period.
8. Twitter is a way to build wonderful relationships. You will engage with people all over the world, people with whom you would not have exchanged nary a word were it not for Twitter. Your tweets will cross oceans and open your mind.
9. Twitter is what you make it. If you love science fiction novels, follow science fiction authors. If you're a political junkie, follow as far left or as far right as you want to go. If you love delightfully irreverent comedy, follow Sarah Silverman http://twitter.com/SarahKSilverman or Danny DeVito http://twitter.com/Danny_DeVito.
10. If tweeters get on your nerves, just stop following them. Twitter is a guilt-free zone. It isn't supposed to get on your nerves.
11. Twitter is not a race.
12. Twitter doesn't have a rear view mirror. It's about moving forward.
13. Your twitter followers will not evaporate if you miss a few days.
14. When you do lose followers (and you will), don't take it personally. It's the nature of the platform. You get to unfollow. They get to unfollow. It's not personal.
15. Enjoy it or don't do it. But before you ditch it, take a look the list of people you follow. Own your stream!
PIC: A Guide To Facebook's New Homepage | Penn Olson
After a day of not being able to get a post to stick on FB, thought I'd send out some useful stuff from Penn Olson. Love him! Check out his awesome blog. I'm a disciple. ;-) http://amplify.com/u/1rnf
How To Write A Viral Blog Post: 7 Real Examples
Best tip I've read today: Write more than you post. Excellent advice I will learn to follow... http://amplify.com/u/1rnc
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